Journal
![Crafting a Strong Brand Identity](https://biglittlefish.design/wp-content/uploads/2023/10/Entrepreneur-in-yellow-sweater-300x200.jpg)
Crafting a Strong Brand Identity: Your Blueprint for Success
In today’s crowded marketplace, building a memorable brand is essential for any business or organization. But what exactly is a brand identity, and why is it crucial?
![Stones-balance](https://biglittlefish.design/wp-content/uploads/2023/07/Stones-balance-300x200.jpg)
Why I quit striving to be a successful designer
About 1 year ago I made the partly unwilling decision to take a break from my career as a product designer. Something I had resisted even through the hardest seasons of life. Partly because I could not imagine myself separate from my work, but also because I believed we could not afford it.